Contagious: Why Things Catch on
by Berger, JonahDescription
The New York Times bestseller that explains why certain products and ideas become popular. "Jonah Berger knows more about what makes information 'go viral' than anyone in the world." --Daniel Gilbert, author of the bestseller Stum
| Author(s): | Berger, Jonah |
|---|---|
| Format: | Paperback |
| ISBN-10: | 1451686587 |
| Language: | English |
| Number of Pages: | 256 |
| Publication Date: | 2016-05-03 |
| Publisher: | Simon & Schuster |
| Weight: | 0.5 Pounds |
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